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UNREASONABLE ERA
MARCH 10-11
2025
CHARLESTON, SC

Elevating the Client and Team Experience

GET YOUR TICKETS

Unleash Unreasonable
Hospitality
in Your Law Firm

Join us for an immersive two-day event designed to transform the way your law firm approaches client and team experiences. Discover actionable strategies, engage with industry leaders, and elevate your practice to create raving fans and long-term success.

Day One

THE AGENDA

Day One: The Unreasonable Hospitality Workshop

Gain insights and strategies directly from the team at Unreasonable Hospitality, (The team built by Will Guidara, executive producer of hit TV show The Bear!) renowned for revolutionizing client experiences.

  • Learn to exceed client expectations in unexpected ways.
  • Develop practices to turn your law firm into a beacon of hospitality.
  • Spark joy for clients and teams alike.
Day Two

Day Two: From Ideas to Action

Work with the Best Era team in small, interactive group sessions to:

  • Identify opportunities for client happiness in your firm.
  • Create actionable strategies tailored to your firm’s needs.
  • Build implementation plans to elevate your client and team experience.

Our goal is for you to be able to immediately make a difference in your firm’s client experience when you get back in the office on Wednesday.

SECURE YOUR SEAT AT THE TABLE

$3,000/ticket

Don’t miss out—availability is limited!

NO BRAINER- I WANT IN!

Why Attend?

Unreasonable Era is your opportunity to:

  • Reimagine the client experience with actionable strategies from industry leaders.
  • Collaborate with the Best Era team to create personalized client happiness initiatives.
  • Network with top professionals in an inspiring setting.

Let’s elevate how law firms think about client and team happiness—because happy clients create thriving firms.

What to Know Before You Go

  • Venue: Case Status headquarters on the beautiful Daniel Island, courtesy of our top sponsor.
  • Accommodations: Experience the boutique hotels in scenic downtown Charleston with complimentary shuttle service to the events each day. (Hotel options and details COMING SOON!)
  • Culinary Experiences: All meals included.  Experience the fine dining of Charleston each night with dinner downtown! (More details COMING SOON! And you know we love our food, so we promise not to disappoint.)
PROUDLY SPONSORED BY
Hennessey Digital
Case Status
Get Staffed Up

OUR ROOTS: EXPERIENCE THAT
Speaks For Itself

At Best Era, we understand the intricacies of law firm operations because we’ve lived them. Our story begins at Connecticut Trial Firm LLC, where we built a reputation for excellence and achieved extraordinary results, including a landmark $100 Million verdict. This milestone wasn’t just a victory for our clients, but also a testament to our carefully cultivated team and culture.

 

Our co-founder, Ryan McKeen, has served as a personal injury lawyer for nearly two decades, navigating complex legal landscapes and building trusted relationships. His experience has shaped our commitment to equipping law firms with the tools and strategies they need to thrive.

 

As Ryan grew his firm, he recognized the pivotal role of client happiness in creating a successful law firm. He originally  brought on Brittany Green, former Marketing Director of Connecticut Trial Firm, as his Client Happiness Director to lead the charge in creating a team centered around the idea of unreasonable hospitality.

 

Along with former COO of Connecticut Trial Firm, Allison McKeen, the team now behind Best Era transformed a law firm into a team of experience makers for their clients.

 

At Best Era, we bring this rich experience to the table, helping you build and elevate your practice with proven strategies and unmatched support.